Pre-sell is notoriously difficult for most entrepreneurs. It feels greasy and icky at times. And that lack of enthusiasm dooms the sale from the very start. But what if there were a way to sell without selling. Instead, all you'd need is a story. A simple story with tiny little details could easily achieve the goal of selling a product or service in advance. But how do you go about it? Let's find out.

Most of us are more than likely to get going by having a to-do list. Yet, we at Psychotactics do things a little differently. We start with the breaks, to begin with (and there's even a "Julia story" that explains why). Plus we also include a stop-doing list. To find out how and why this weird planning system may work for you, listen to this episode.

The first line of an article drives most of us insane. And as if that were not enough, we are called upon to write an interesting first line. How do you nail that first line every single time? Here are three—not four—just three methods that will excite and surprise you.

How do you find the most authentic food in a foreign city, minutes after you've landed? How do you find seats on a plane where people won't bump into you while you're sleeping? These and some other nifty tricks are what you're about to learn about in this episode.