Why does writing seem like a chore? It's easy to believe that we need more practice. But practice alone doesn't bring an article to life. A dull article, even when filled with lots of words, is still very boring. The problem lies in the misunderstanding that we need to write like authors. Authors and writers may be similar but most often are not. Being an author is often a gruelling task, and as a writer of articles, it's best to avoid that path. Here's how you go about it.

Did you finish the last book you bought? How about that last course? And if you're like me, you probably have at least two dozen things that you've bought—and still not finished. Well, there's a reason why. Somehow, our note taking gets in the way. We never seem to reach the finish line and we have a ton of books and courses to complete. Yet, what if there were a way to solve this problem? It's a method I use, and it's based (strangely) on boomerang behaviour. Here's how it works.

When clients leave, we automatically assume they say they aren't using the service or membership site. They give reasons why they're leaving, and it sounds logical to our ears. However, there are situations where clients almost never leave. And as you'd expect, it has all to do with community. Which is also why you don't leave your family, your friends and your dance group. How can we understand this concept of community better? And how can we make clients not only stay but benefit from community. Let's find out.

The 1000 true fans concept seems to follow a simple multiplication rule. If you have a thousand fans and they buy $100 worth of product in a year, you earn $100,000. Which sounds perfectly fine when you're doing the multiplication, but falls apart in reality? Where are the flaws in the 1000 fans concept? And what if we went down from 1000 to just one? Just one? As in "zero to one"? Let's find out.